October is Breast Cancer Awareness month, which means an influx in products being sold in retailers everywhere with pink packaging. Better Business Bureau urges consumers to read the labels on the products and understand where their money is going before purchasing.
BBB has found that the amount of proceeds being donated to charities from the sale of these products varies widely. While some guarantee a volume of donations to charities for the products sold, other sales may provide a more limited benefit to affiliated organizations. In some cases, the company selling the item may require proof of purchase be mailed before a donation can be made.
If consumers wish to support charities and raise awareness of breast cancer in the month of October, BBB advises to find out the following about the products:
- Find out where the money is going. Most product labels will disclose what charity the money benefits. If the information is not found on the label, contact the company directly.
- Research the charity. How do they spend their money? What programs will be supported with your donation? Contact the charity directly and search for the charity on bbb.org.
- Be wary of high pressure sales tactics, solicitors who ask for cash donations and charities reluctant to answer questions about their finances, programs and operations.
You can check out a charity or read a BBB Business Review by going online to www.bbb.org
or by calling 916-443-6843.